My Proven Newsletter Database Tool
My team consistently closes 2–5 transactions a month from our database, and this newsletter is our primary tool for staying connected! In fact, many repeat clients reach out simply by replying to this very email — it’s often how I first learn they’re ready to make another move.
I’ve been sending this newsletter to my database of 5,000+ for over six years. It consistently averages a high open rate, and thanks to powerful backend analytics, I can see not just who’s opening it, but what they’re reading and that most people engage with it more than once per send.
PPG’s marketing team and I have partnered with HomeActions to help our agents roll out their own version of this newsletter, complete with valuable, local content and a seamless setup process. If you like what you see, we can help you send your own version monthly with minimal time or effort.
And if you’re outside the Portland Metro area, no problem — we have articles curated for your local market.
I cannot overstate the importance of this type of regular client outreach, and I hope this information inspires you to take full advantage of this powerful tool to stay connected with your clients and grow your business.
If you have questions on how to get onboarded, feel free to reach out to Leon Stamatis, PPG’s Director of Marketing. You can also sign up for HomeActions at ppgtoolkit.com.
Here’s to your continued success at PPG!
Steve Nassar
